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Beautycouture.ie is Ireland's brightest online magazine and online store.It's the place for you to relax & enjoy your daily dose of the hottest beauty, fashion & showbiz news from Ireland and the world, as well as shopping for the latest must-have trends in our online store, The Boutique - the place where savvy gals come to read & shop!

 

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SWOPSHOP - Pimp your wardrobe

By: Niamh, April 19

They say fashion is cyclical and no-where is that more evident than in SWOPSHOP in Temple Bar. Swop shopping is definitely chic once more and thriving in Ireland. You may remember we told you about Swapwith.me swop events a little while ago and if you liked the sound of that you are going to love SWOPSHOP

The old saying ‘everything old is new again’ is very much the mantra of this place, but really it’s more of a super chic and eclectic fashion exchange then some kind of tatty swop shop – all items to be swapped must be immaculate and fashionable.  It’s a total Aladdin’s Cave of goodies and is the brainchild of Adele Geoghegan. The idea is that women everywhere, especially now in the recession, have trapped equity hanging in their wardrobes, so why not cash in on it? Basically people can upgrade their wardrobes by swapping up, like for like or even downgrading. SWOPSHOP then charge a small handling fee generally in and around €1-€30(maximum), but the average appears to be €8-€10. 

So how does it work? Well simply bring in your unwanted fashion gems (laundered and ironed please!) and simply get swapping! You might walk in with a jacket from Karen Millen and leave with a frock from Louise Kennedy! The possibilities are literally endless and so much fun. Thankfully Penny’s and Dunnes items are banned because, let’s face it, they don’t really stand up to re-use!

Check out some of these shots from their current Spring/Summer 10 collection.

Alice wears blue on white toile country floral dress in cotton and silk mix, originally from Gap, available at SWOPSHOP for between €1 and €15

 

Alice wears ‘Ulka’ vintage ruffle-neck polka dot top in dodger blue and white, available at SWOPSHOP for between €1 and €15; accessories model’s own 

 

 

 

Mad Hatter wears red and silver brocade box jacket with feature shoulder pads from River Island, available at SWOPSHOP for between €1 and €15; and Modo silver sequins and black jersey waistcoat, available at SWOPSHOP for between €0 and €10; and Pink Soda ‘Celebrity Junkie’ t-shirt in nude with silver logo, available at SWOPSHOP for between €0 and €10; and polka dot and fun print sheer scarf, available at SWOPSHOP for between €0 and €5; and diamante and silver star pendant, available at SWOPSHOP for between €0 and €5; other accessories model’s own